“I started Marc Skid because I believed that brands should be more like the people we love in life. I think it's universal that we are drawn to people with a sense of humor, who are purposeful in their lives, and who have strong character. The brand's call to action is "Make Your Marc on the World." Inspired by our motto, I strived with everything about the brand to help make the world a better place. I had some inclination about many aspects of the brand -- using organic Pima cotton and giving a helping hand to those in need and to our beautiful world. However, one thing I did not know is that water bottles are just polyester in a different form. Although it costs more, to stay true to my mission, I decided to use upcycled water bottles for my waistbands. Having come from the corporate world, I know most corporations will not incur additional cost unless demanded by consumers. Do you want to Make a Marc on the World? One way is to demand that we first use upcycled plastic before we make any new plastic. To help, I want to introduce you to companies doing great things. I encourage you to vote with your purchases. Together we can Make a Marc on the World!”
“Do Good” is the simple motto of Cotopaxi – a motto powerful in its simplicity. Cotopaxi is a company that specializes in manufacturing outdoor clothing and gear. The eco-conscious business makes its products from sustainable llama wool together with fabrics that would otherwise be discarded.
Love of the outdoors is central to Cotopaxi so its website asserts, “At Cotopaxi, we design apparel and gear to help you explore and admire the world around you.” The company states, “Cotopaxi products are built to last.” In addition to manufacturing outdoor clothing and gear, Cotopaxi provides embroidery services and in-house screen-printing.
The Cotopaxi creed means that the firm goes out of its way to ensure its employees are fairly treated: “Each one of our factories agrees to a rigorous code of conduct, completes an audit or relevant certification, and agrees to help promote fair labor practices.”
Just as the morally conscious Marc Skid earmarks specific portions of its profits for charity, Cotopaxi reserves 1% of its total revenue to the Cotopaxi Foundation that gives grants to nonprofit organizations working to help the impoverished and/or generally improve the human condition.